Helping the World Discover a
Eleanor is a classical crossover artist with song choices drawn from classical, celtic, folk, pop and jazz genres.
Eleanor McCain approached Evoke Solutions to create an new ecommerce experience and digital marketing to help more audiences connect with her music. Eleanor believes that music can bring us together, and reconnect us with cherished memories but her digital presence was not reflective of her music. Evoke Solutions was able to launch a responsive e-commerce site that allowed users to buy digital or physical copies of all her albums, sample music and engage socially with other fans and Eleanor directly. As part of increasing awareness Evoke Solutions established a new presence on social media platforms and a digital marketing plan including the creation of some music videos.