Covering the Basics
New Wall Inc. is an exclusive North American distributor of fine wall coverings. Born out of a passion for sourcing distinctive & luxurious products, New Wall was established for those who share a similar enthusiasm for high quality design.
Evoke Solutions enjoyed collaborating with a client that shares our passion for design, seeks access to the latest trends and continually seeks innovation. Our work began with the creation of a clean brand identity and contemporary logo. From there we worked with the client to create a robust website to showcase the in-depth offering from a wide range of collections. The key to the user experience and information architecture was ensuring that the collections, styles and individual SKUs were able to be easily accessed and visually were not overpowered by the site’s navigation and chrome.