Pikto
Pikto’s old website and brand was outdated – we worked to re-energize Pikto and their numerous divisions – launched a beautiful new website and designed a number of print and online ads.
![Pikto image Pikto - Pikto_feature_web2_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_web2_4col.jpg)
![Pikto image Pikto - Pikto_feature_web1_7col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_web1_7col.jpg)
![Pikto image Pikto - Pikto_feature_web3_6col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_web3_6col.jpg)
![Pikto image Pikto - Pikto_feature_web4_5col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_web4_5col.jpg)
Website
The new website clearly showcased all of Pikto’s services and offerings and was designed to appeal to their customer audience of photographers.
![Pikto image Pikto - Pikto_feature_web_photobook_macbook_12col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_web_photobook_macbook_12col.jpg)
![Pikto image Pikto - Pikto_feature_email2_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_email2_4col.jpg)
![Pikto image Pikto - Pikto_feature_email3_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_email3_4col.jpg)
![Pikto image Pikto - Pikto_feature_email_main_7col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_email_main_7col.jpg)
HTML Emails
Evoke Solutions has worked to create email campaigns to promote specials and sales that Pikto would offer it’s members.
A Series of Web Banners Promoted Pikto’s Amazing Gallery on Photography Websites.
The animated banners showcase a number of featured photographers and enticed users to visit Pikto and vote for their favourite photographer’s gallery.
![Pikto image Pikto - PIK03_feature_banner1_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/PIK03_feature_banner1_4col.jpg)
![Pikto image Pikto - PIK03_feature_banner2_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/PIK03_feature_banner2_4col.jpg)
![Pikto image Pikto - PIK03_feature_banner3_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/PIK03_feature_banner3_4col.jpg)
![Pikto image Pikto - PIK03_feature_banner4_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/PIK03_feature_banner4_4col.jpg)
![Pikto image Pikto - PIK03_feature_banner5_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/PIK03_feature_banner5_4col.jpg)
![Pikto image Pikto - PIK03_feature_banner6_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/PIK03_feature_banner6_4col.jpg)
![Pikto image Pikto - feature-overview_pikto_art-direction_2400-copy](https://evoke2020.wpenginepowered.com/images/2020/11/temp/feature-overview_pikto_art-direction_2400-copy.jpg)
![Pikto image Pikto - Pikto_feature_art2_5col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_art2_5col.jpg)
![Pikto image Pikto - Pikto_feature_art3_7col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_art3_7col.jpg)
Art Direction
Show off your assets! Evoke Solutions directed photoshoots of Pikto’s materials for use in ads and online.
![Pikto image Pikto - Pikto_feature_Smalllogo1_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_Smalllogo1_4col.jpg)
![Pikto image Pikto - Pikto_feature_Smalllogo2_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_Smalllogo2_4col.jpg)
![Pikto image Pikto - Pikto_feature_Smalllogo2_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_Smalllogo2_4col.jpg)
![Pikto image Pikto - Pikto_feature_Smalllogo5_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_Smalllogo5_4col.jpg)
![Pikto image Pikto - Pikto_feature_Smalllogo3_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_Smalllogo3_4col.jpg)
![Pikto image Pikto - Pikto_feature_Smalllogo6_4col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_Smalllogo6_4col.jpg)
![Pikto image Pikto - Pikto_feature_largelogo_12col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_largelogo_12col.jpg)
![Pikto image Pikto - Pikto_feature_brandguide1_6col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_brandguide1_6col.jpg)
![Pikto image Pikto - Pikto_feature_brandguide2_6col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_brandguide2_6col.jpg)
![Pikto image Pikto - Pikto_feature_brandguide3_6col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_brandguide3_6col.jpg)
![Pikto image Pikto - Pikto_feature_brandguide4_6col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_brandguide4_6col.jpg)
Brand Guildlines
Strengthening the brand with a comprehensive set of guidelines to allow for a consistent design implemented across all Pikto’s applications.
![Pikto image Pikto - Pikto_feature_printad_main_6col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_printad_main_6col.jpg)
![Pikto image Pikto - Pikto_feature_printad2_5col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_printad2_5col.jpg)
![Pikto image Pikto - Pikto_feature_printad3_5col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_printad3_5col.jpg)
Print Ads
Pikto’s ads leverage beautiful photography from their photobooks or work by featured artists, reinforcing the brand’s expertise and offerings.
![Pikto image Pikto - Pikto_feature_windowsignage_12col](https://evoke2020.wpenginepowered.com/images/2020/11/temp/Pikto_feature_windowsignage_12col.jpg)
Window Signage
As part of the branding their newly renovated store, we designed a frosted window covering with a set of icons that describes each of Pikto’s services.